Tucked away in yesterday's business news was Disney's (NYSE: DIS)
announcement of plans to open a standalone resort on the Hawaiian
island of Oahu, as part of a broader strategy of building "niche"
resorts. The idea is to have a sort of megahotel property without an
accompanying theme park nearby.
Given that Disney already has countless business lines -- film, television,
and branded products -- alongside its hospitality properties, it's easy
to view the company's $144 million price tag for the 21-acre piece of
beachfront property as just another day at the office. But look a
little deeper into this transaction, and it's clear that Disney has
more on the line than just the rise or fall of this one resort.
Read the rest of this article here.
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